Two people join the same company on exactly the same day. One goes on to become one of the top money earners in the company, and the other tries and lingers for 6 months and then quits and joins another company. Sound familiar? Has one or the other happened to you?

We all have exactly the same circumstances, yet the reality is that some of you will seize the moment and make the most of it, take action and achieve the success and goals you set for yourself, while some, sadly, will not. Some will make excuses rather than headway; they will find fault rather than fame.

My purpose here today, friends, is to hopefully share some insights into why that is, and, in the process, tip your scales in favor of success and fame.

You see there are some secrets that I know, and other leaders you have heard from know, that I am going to impart to you for your use and benefit.

I hope that you will take some notes and take the information to heart.
What’s fun is that the secrets are so simple , that I’ve named them the “ABCs of MLM Success”.

The “A” stands for ATTITUDE and it is the cornerstone of success in our Industry and arguably in life.
WEBSTER’s defines attitude as the “Manner, disposition, feeling, etc., with regard to a person or thing; tendency or orientation, esp. of the mind. I’d like to expand that definition and add that “attitude is the general pattern of thought that a person manifests”.

Why is that important? You all know the answer to that. You’ve all heard the expression “woke up on the wrong side of the bed”.

What is the general course of events when you wake in a negative or low-tone attitude? Generally poor or worse, right? What is the course of your day generally, when you awake in a positive or high-tone attitude? Generally good or better, right? Everyone of us has experienced just what I’ve described. Is it just coincidence?

Now, I’d ask you to reflect on what is your predominant attitude, day in day out, week in week out and what effect might that have on the events in your life? Do you view yourself as predominantly positive and high-tone or negative or low-tone? That, friends, becomes your chronic attitude and is a good predictor of the events in your life, and in this business, and how you view them.

Now, if we accept that attitude is the general pattern of thought that a person manifests, then your chronic attitude is your chronic pattern of thought. Why is that important? Quite simply stated, thoughts become things. The very reality of every event your daily life is the manifestation of a thought or thought pattern that you had at some point previous in time. This is not mysterious, it can be quite conscious and deliberate, such as you thinking, “ I need a new toaster” and you go and buy one, or “ I think I will attend the Super-Saturday training” and here you are. The catch is that chronic patterns of thought often become habitual and unconscious and the results in your life reflect that just as predictably.

The reason for this is that all life is energy and all energy has a frequency associated with it. Thoughts are energy and they can be high-toned, high energy, high frequency or low toned , low energy, low frequency. Now in the physical universe, there are fundamental laws such as “The Law of Gravity” which define normal. One of these is called “The Law of Attraction” which is simply stated as “like attracts like”.

The easiest way to understand this is to observe the phenomenon of tuning forks. They are tuned to very specific frequencies or tones. If you have two sets of tuning forks, and you strike one fork, the matching fork in the other series will begin to vibrate or harmonize with the frequency, while the other forks have no response.

This is important to understand, particularly in reference to your Home Based business, because your attitude will dictate how many challenges, disappointments, and set-backs you perceive, and more importantly how you respond to the challenges, disappointments, and set-backs associated with building your business.

The truth is that you will get what you expect or focus on. If you think it will be difficult and slow and hard to build, that will be your experience. If you think that it will be fast, fun and profitable, then that will be your experience. Either way you will be right!

But here is the good news; you get to choose your attitude. That’s right, you have a choice. You can consciously and deliberately choose to have or develop a positive, upbeat attitude or a down-tone one. It may take some work on personal development, but which one would you rather have?

Here’s a clue. Leaders tend to have a predominantly positive, upbeat attitude, focused on what is right with the business, with a solution oriented response to problems or challenges they encounter. They tend to think about or visualize how good it will be to experience the success of achieving their perceived goal. This strong attitude is the foundation for a strong “B” in the “ABCs of Home Based Business Success.

The “B” stands for beliefs, and beliefs are the foundation of our experiences.

Webster’s defines “belief” as “to have confidence in the truth, the existence or the reliability of something, although WITHOUT absolute proof that one is right in doing so”. A belief is defined as “confidence in the truth or existence of something not immediately susceptible to rigorous proof”. All beliefs contain an element of doubt, otherwise they would be “knowingnesses”.

I would like to expand that definition to include “A belief is only a thought that you keep thinking, a repetitive thought”.

Why is this important to you in your Home Based business? The reason is that only when someone has a strong belief in something can he act purposefully. Strong belief is the backbone of confidence, conviction and certainty. Strong belief is the springboard of action. A strong belief is the blueprint that defines the future reality of your endeavor.

A strong belief in the company, the ownership, the products, the system and the leadership is essential to you taking the steps and actions necessary to ensure your progress in the company. A strong belief in your ability to succeed is the foundation of your success. Again, if you believe you will, you will; if you believe you won’t, you won’t. Either way you will be right.

Now the challenge is that we all have fixed ideas, or repetitive thought patterns that don’t serve us. It might be “I failed because Mary mislead me” or “successful people are evil, greedy people” or “money is the root of all evil”. You can undoubtedly come up with one or two that you run on yourself repeatedly. How do you recognize a negative fixed idea? One, it is used as your “excuse” for failing to achieve your best, and two, when you think it or say it, it makes you feel low tone.

Noticing how things are turning out for you is one very clear way of understanding which belief or thought you are emanating, because you always get the essence of what you are thinking about, whether you want it or not.

But here is the great news:
You Have Complete Control Over Your Own Beliefs… You can find yourself in an endless loop where you explain that you feel negative because of some fixed idea or belief. But if, instead, you take control of your own emotions and you think an improved thought because it feels better to do so, you will discover that no matter how the negative trend got started, you can turn it around.

Your beliefs are only repetitive patterns of thought that you have a choice to continue to think and believe or not. If a current belief or thought pattern is not serving you and producing the results you want, doesn’t it make sense to change that belief or thought pattern? It can be done, it just takes practice.

You can say things like: Only good things come to me. . . I’ll figure it out as I go along. .. Every time you tell your better-feeling story, you will feel better and the details of your life and business will improve. The better it gets, the better it gets.

Leaders tend to have strong beliefs that are optimistic and lead to a sense of Well-being.

I’m asking you to develop a belief or trust in your own ability to create Well-being. In optimism there is magic. In pessimism there is nothing. In positive expectation there is thrill and success. In pessimism or awareness of what is not wanted, there is nothing.

I’m not asking you to look at something that is black and call it white. I’m not asking you to see something that is not as you want it to be and pretend that it is. What I am asking you to do is practice moving your gaze. Practice changing your perspective. Practice talking to different people. Practice going to new places. Practice sifting through the data for the things that feel like you want to feel and using those things to cause you to feel joy.

In other words, I want you to practice and become familiar with your joy. Familiar in your positive expectation, familiar in your knowing that all is well, because your life and your business will give you evidence of that Well-being once you find that place.

Now that you practicing strong positive attitudes and have developed strong productive beliefs, you are ready to learn the “C” of the “ABCs of Home Based Business Success”.

The “C” stands for Commitment, the final determining factor in the level of your success.

Webster defines commitment as: “to pledge oneself or express one’s intention to a position, issue or outcome; to bind or obligate”. I would expand that definition as: “the willingness to persevere on a course of action until the stated goal is achieved, regardless of obstacles or impediments.

Simply stated, you never give up, you don’t desert your team members and you find solutions to challenges until the goal is achieved.

The real challenge here is, who is the one person who is most likely to cut you slack, let you slide and overlook your lack of commitment? The answer is obvious and the same for all of us… Ourself!

How many fixed ideas or excuses do you have to justify your lack of follow through?

Leaders follow through. They honor their commitments to the company, their team, their family and to themselves. Leaders never quit. Leaders are the people who have to be reminded of the expression “when the horse dies, dismount!”. Leaders are winners and winners never quit, quitters never win.

Quitting is so seductive, because it is so easy to quit. The problem is that it doesn’t feel good and it sets up a pattern of downspiral in business and in life.

The good news is that honoring your commitment or quitting is a choice. Is your current company the company that you will commit to seeing through to your goal, regardless of your past history? Is this the first time that you will plant your flag and stake you claim to the success and abundance that God intends for each of us?

In closing, I want to thank you all for allowing me to speak. It has been a pleasure for me and I hope for you. I hope I helped you understand that your business and your life can be as wonderful or as unpleasant as you allow it to be. I hope you see that it all depends upon the thoughts that you practice. And therein lays the basis of anyone’s success: How much do I practice thoughts that bring me joy, and how much do I practice thoughts that bring me pain? You’re always getting a perfect manifestation of what you predominantly give your attention to. But you’ve got to make the best of it. You’ve got to think slightly different about where you are if you are going to improve where you are.

You can’t keep taking score of where your business is or your life is, without continuing to create it as it is. To make improvement, you’ve got to reach for a different thought.

And remember, the beginning of the success of your business is right now. It will always be right now. You might as well decide to start enjoying and growing your business right now, because it’s not ever going to get better than right now–until you decide to make it better right now!

I am Dr Fran Clark, your partner for success and I wish you all the abundance that this business will allow you to create.